Mochiak & AhWoo

MochiakAhWoo is a charming character brand created by Kirere, an illustrator and designer based in Singapore. The brand centers around two delightful characters: Mochiak, a white rabbit, and Ah Woo, a grey wolf. Occasionally, Nana, a yellow cat, also makes appearances. The whimsical and relatable content resonates deeply with audiences, bringing joy, laughter, and smiles to all who encounter their creations.

Meet the Characters!

Our Work

MochiakAhWoo transforms cute, relatable and fun concepts into a variety of merchandise, ranging from decorative to functional items. Their product lineup includes stickers, prints, and an array of accessories and apparel that allow fans to bring a piece of Mochiak & AhWoo into their daily lives.

Every piece of merchandise created is designed with care and intention to capture the perfect mix of cute, funny, relatable, happy, and playful vibes. Each item is meant to help you express yourself in a way that feels authentic and fun, whether you're sharing a laugh, embracing a mood, or simply brightening your day!

The artist finds fulfilment in knowing that people enjoy her uniquely thought out designs.

MochiakAhWoo participates in pop-up events that draw enthusiastic crowds. These events provide the opportunity to interact with fans directly, sharing the stories behind the characters and the creative process. The lively atmosphere of these pop-ups allows fans to connect with the brand on a personal level while enjoying exclusive merchandise and unique experiences. The artist cherishes these interactions, as they bring her closer to the community that supports and loves her work.

MochiakAhWoo has proudly collaborated with renowned brands like Casetify, EZ-Link, Kindness Singapore, and many others, amplifying the reach of its joyful creations. These collaborations have allowed the brand to touch even more lives with its delightful characters and art. They are always grateful for these opportunities and continuously looking out for more.

Check out our cute community map of our lovely supporters!

Learn more & join us!

Discover and connect with MochiakAhWoo across various platforms as @mochiakahwoo!
Find us everywhere here!

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MochiakAhwoo's journey began on 28 July 2021, when its first artwork debuted as a personal creative project. They quickly gained popularity, with the relatable and playful characters, Mochiak and Ahwoo, capturing the hearts of many. Over the following year, the brand experienced organic growth, as fans enthusiastically shared the art across social media, helping to build a strong and dedicated community around it. As its popularity grew, MochiakAhwoo attracted exciting collaboration opportunities with notable brands such as EZ-Link, Casetify, and Ergotune, further amplifying its reach and visibility.
On 11 January 2023, MochiakAhwoo was officially established as a business. This milestone signified the point when the brand began to take things more seriously, shifting its focus to actively growing the small business. What started as a passion project had evolved into a brand that remained true to its roots of humor, creativity, and community while striving for continued growth and deepening its connection with its ever-expanding fan base.